A big idea with 5 connected futures
Everyone sees the animal. Someone sees the first person to eat it.
Firstness. Rarity. Status. Provocation.
Typical futurism puts de-extinct animals in a zoo. I see a trophy economy: hunts sold before the animal is born, designer pets, and restaurants built on the prestige of being among the first humans ever to eat it.
The science and the business needn’t belong to the same company. Gigantic brings the mammoth back; First Chance to Eat owns the hunts, the estates, the customers and the commercial rights.
Designer animals follow the same appetite: pocket dragons for private zoos, glow-in-the-dark wolves for a survival show, fur back in fashion because the markings fund conservation. Last Chance to Eat turns the protest itself into the product.
What’s coming back on the menu?
Everyone expectsDe-extinct animals return to zoos.
Everyone can picture the restored animal in a reserve. Who pictures the first person to hunt it, the restaurant serving it, the antlers on the wall or the customer who…
Follow how it could happenThe outrage is on the menu.
Everyone expectsThe restaurant sells a sustainable menu.
Protesters press against the glass while diners eat endangered meat. The enormous bill pays for conservation.
Follow how it could happenYour next pet is a pocket dragon.
Everyone expectsGene editing makes healthier pets.
What else do people want from animals once changing them becomes possible? Not only better health.
Follow how it could happenDying billionaires race to Mars. One way.
Everyone expectsBillionaires race into space.
Dying billionaires race one way to Mars. A terminally ill volunteer on a one-way mission is an old idea; the contest is new.
Follow how it could happenSave a life. Climb the leaderboard.
Everyone expectsTechnology makes donating more efficient.
Families needing assistance advertise themselves. Donors and teams compete through impact scores.
Follow how it could happenCommission a paradigm exploration, a set of scenarios or a workshop with your team.